Group 5

Feb 201 min read

Allocation of Sub-Topics

Group Topic: There is a general feeling that companies misuse social media while marketing products and services and indulge in...

Feb 121 min read

Paid Influencer Marketing

By Isha Sehgal Roll no: 516 Class: SYBCOM-E Social media has revolutionized how businesses engage with audiences, with paid influencer...

Feb 122 min read

Invasive data collection techniques used by companies to market their products and services

By Mayank Pimpley Roll No. 512 Invasive data collection has become one of the leading issues where in our personal data right from...

Feb 112 min read

Unveiling the Addictive Design Tactics of Social Media Platforms

By Bhavya Shah 517-E In the digital era, social media has become an integral part of our daily lives, shaping how we communicate, consume...

Feb 112 min read

Targeting Vulnerable Audiences: Unfair Marketing Practice

Has this thought ever come across our minds that how some of the advertisements always cater our insecurities or our deepest desires?...

Feb 112 min read

Unhealthy Product Promotion

By Ansh Parmar (509-E) As someone who loves scrolling through my social media feed, it's hard to miss the ads for sugary snacks and...

Feb 112 min read

Manipulative Tactics of Marketing and Persuasion

Manipulative Tactics of marketing and persuasion are those tactics used by companies to manipulate a customer to make a purchase...

Feb 112 min read

Exploitative Marketing Tactics

Exploitative Content : Social media companies can sometimes inadvertently facilitate the sharing of exploitative content due to the vast...

Feb 112 min read

"False Advertising: Deceptive Promises and Disappointing Realities"

Have you ever been lured in by an advertisement, only to find out that the product or service didn't live up to its promises? That's the...