top of page
Writer's pictureShruti Katre

CUSTOMER RELATIONSHIP MANAGEMENT

customer relationship management CRM (customer relationship management) is the combination of practices, strategies and technologies that companies use to manage and analyze customer interactions and data throughout the customer lifecycle. The goal is to improve customer service relationships and assist with customer retention and drive sales growth.


CRM systems compile customer data across different channels and points of contact between the customer and the company. These can include the company's website, telephone, live chat, direct mail, marketing materials and social networks. CRM systems can also give customer-facing staff detailed data on customers' personal information, purchase history, buying preferences and concerns.

18 views10 comments

Recent Posts

See All

Brand Management

Brand management is something which we gets a picture in our mind by hearing it's names. Gucci, ferrari, nike, adidas now when you are...

10 Comments


Very well explained!

Like

Very Well explained

Like

"Thank you for sharing your insights and expertise through your amazing blog!"

Like

Nice blog !! There should be more information om this topic.

Like

Short and sweet blog and well explained.

Like
bottom of page